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20 Sep 2018
When to complete your business plan
Written by Doug D'Aubrey
As a rule of thumb, business plans should be compiled in the quarter before they're needed. In my last blog, I explained why you DO need a business plan (you can refer back to it here). Now you're convinced, the next question is when to start? In fact, business planning...
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03 Aug 2018
Effective selling: understanding customer need
Written by Doug D'Aubrey
Effective selling comes when belief in your product or service is combined with an understanding of your prospects' needs. In my previous blog, Effective selling: know you product, I explained how a belief in what you're selling increases sales. I also explained how to provide your salesforce with that belief....
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03 Aug 2018
Effective selling: know your product
Written by Doug D'Aubrey
While there are many aspects to effective selling, a fundamental belief in your product or service has to be paramount. The most successful salespeople genuinely believe in the benefit their product or service provides, and it shows. I'm sure you, like me, have experienced a lacklustre sales experience. When a...
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